value proposition design

Innovation

Back from the Strategyzer Bootcamp for Business Model Innovation Coaches

The world we live in is experiencing accelerating change. Hence, what took us here may not be what is taking us into the future. With…

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Lästips

Value Proposition Design

Att vara riktigt relevant för sin målgrupp är svårt. Särskilt eftersom det normalt finns alternativa kundlösningar på samma eller relaterade kundproblem, som vi kanske inte ens…

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Innovation

Value Proposition Design

We really like Alexander Osterwalder’s (et al’s) updated approach on designing value propositions. In his latest book, called “Value Proposition Design”, he shows a…

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